Maidenhead’s £500m town centre rebuild go-ahead

Aaron Morby 2 hours ago
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London developer Areli’s long-awaited plan to demolish Maidenhead’s tired Nicholson Centre and replace it with a high-rise new mixed-use town centre quarter has finally been waved through by local councillors.

Maidenhead's planned Nicholson Centre redevelopment
Maidenhead's planned Nicholson Centre redevelopment

The hybrid application, approved by Windsor and Maidenhead’s planning committee, paves the way for 856 new flats across blocks rising to 20 storeys, 55 new shops and commercial units, and a 452-space, 10-floor car park.

The project will tear down all but two existing buildings on the 1960s-built shopping centre site to make way for four residential towers of 10, 13, 17 and 20 storeys.

Sir Nicholas Winton Square

Most of the homes will be one-bed flats, with 100 earmarked for over-75s. None of the units will be affordable.

The Nicholson Quarter plan, designed by architect JTP, also carves out a new civic plaza set to become the town centre’s focal point.

The fresh approval updates the original 2021 consent and reflects market-driven changes, including cutting office space and lowering the previous 25-storey peak.

Final approval is subject to a Section 106 deal, including cash towards local car park upgrades.

Work is hoped to start in the first quarter of next year.

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